Roger Billings Bio

On-Site Business Training Designed to Increase
Productivity and Performance

Roger Billings

Roger Billings & Associates is a management consulting firm in Toronto, that specializes in management development, negotiating, strategic planning, sales and marketing development programs through customized, in-company management seminars. This work involves on-going customer research and the measurement of clients’ business objectives.

Roger Billings began his career with IBM Canada and was the Canadian president of two Fortune 500 companies: Nashua Canada Limited and Roneo Vickers Canada Limited. He started his own consulting company in 1979. Roger has also served on the faculty of Queen’s University, Executive Development Division and is a highly rated speaker for the American Management Association International, Canadian Management Centre and Management Center Europe.

For the past twenty years Roger has specialized in the automotive industry. His clients include Honda, Nissan, Saturn, General Motors, Ford. At the corporate level Roger has developed over 53 customized programs at the corporate level including leasing programs, new car sales programs, New Model Introductions, “Customer First,” service advisor program, used car, “Ride & Drive”, sales systems, and parts. These programs have been designed developed and rolled-out in the following areas corporate, regional, and in-dealership.

Other members of Roger’s automotive team include:

Shane Jessup former dealer principal of the most profitable Accura dealership in Canada; Bill Ledingham, currently on assignment assisting in the set-up of three new Nissan dealership, and Pierre Creepault who was involved in the successful launch of Saturn Canada.

Rogers father along with Ted Tildon was the first GM dealer in the province of Ontario.

Programs and workshops offered include: Advanced Negotiations, Competitive Marketing Strategies, Value-Added Marketing Strategies, Competitive Intelligence, Consultative Selling, Effective Facilitation, Effective Negotiating, Field Management of Salespeople, Fundamentals of Marketing, Fundamentals of Sales Management, Sales Negotiations For Higher Profits, Fundamentals of Selling For the New Salesperson, Planning & Developing New Products & Markets, Managing Your Marketing Communications Mix, Performance Measurements, Powerful Professional Selling, Prospecting & Cold Calling For New Business, Strategic Accounts Management, Strategic Planning, Price As a Strategic Weapon, Value-Added Selling.

Clients include: Alcon Canada, American Advertising Federation, American Express, Atlantic Lottery, Bell Telephone, Biomira Diagnostics, Beaver Foods, Cadbury Beverages, Canada Life, Canada Mortgage & Housing Corporation, Codetel Dominican Republic, Coca-Cola, Business Development Bank of Canada, Emerson Electric, EM Industries, Fisher Scientific, Fletcher Challenge, Freightliner, Four Seasons Hotels, Holland Hitch, Honda, Home Oil, IBM, Indianapolis Power, Inglis Canada, Ingram Micro, In-Sink-Erator, Insurance Advisory Organization, Keating Technologies, Kraft General Foods, Manitoba Telephone, Milton Bradley, Molson Breweries, Nissan Canada, New Brunswick Telephone, New Brunswick Power, Northern Telecom, Novo Nordisk, Orbotech, Ortho-McNeil, Ositech, Philips Lighting, PricewaterhouseCoopers, RJR-Macdonald, Rockwell International, Sask Tel, Semex USA, Schott Fiber Optics, Sertapak Packaging Group, Shell Canada, SmithKline, Smith Nephew, Sony, Teledyne Wah Chang, Toronto Hydro, Trans Canada Pipelines, United Grain Growers, Vetrepharm Research Inc., Virginia Housing Development Authority, Warner Lambert, Watt Design Group, Wescam and Zurich Insurance.